Analysing your website statistics is vital
If you have never looked at your website statistics, you simply don’t know what you’re missing.
The amount of information supplied by site statistics is staggering. This is the information that allows you to determine your visitors behavior while they are on your site. From this information you can ascertain things such as:
- Unique and non-unique visitors
- Behavioral data
- Traffic sources
- Keywords used
- Pages that resulted in an entry to your site
- Average time spent on your site
- Average pages per visit
- And so much more!
Being able to analyse your data will allow you to make very informed decisions on what to change or improve on your website to continually improve on things like sales conversions and customer retention.
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